Ocala Market Report

An impressive location in North Central Florida, Ocala is a popular place for those relocating to Florida. It’s located in Marion County and offers one of the largest equestrian communities in the entire state. 

Ocala is a growing tourist destination with plenty of outdoor activities including equestrian sports, great golf courses, and amazing parks. Fort King National Historic Park is found here, along with Silver Springs State Park and many other outdoor attractions.

The World Equestrian Center — the largest equestrian complex in the country — is found in Ocala and offers world-class indoor and outdoor facilities and amenities. 

Visitors come from all across the world to Ocala for the many outdoor activities. It’s also known for a very stable economy dominated by industries, such as aerospace, defense, and agriculture. As a very desirable place to call home, Ocala is a prime location for investors.

Ocala market report

Rental Potential in Ocala


With a high growth potential over the next ten years, Ocala offers a great investment opportunity. Future job growth is expected to top 37% over ten years, while the population is expected to continue to grow, as well.


Adding a growing economy with a high percentage of residents renting, and an affordable real estate market makes Ocala a top choice for real estate investors. The buy and hold strategy works well here with a high return on investment.


Build-to-Rent Projects in Ocala

With several build-to-rent projects offered in Ocala, the investment opportunities are endless. At Southern Impression Homes, we create rental properties attractive for investors and high-quality tenants. With stainless steel appliances, granite or quartz countertops, and vinyl plank flooring, our properties attract the best tenants giving investors many benefits over a turnkey home.


With build-to-rent properties, investors gain a lower vacancy rate, lower turnover costs, and a higher potential for rent growth. We even partnered with SunCoast Property Management to ensure you have a team ready to manage your rental properties in Ocala.

Southern Impression Homes